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HomeNews/RumorsU. of Kentucky (NCAA) Unveils New Athletic Identity
News/Rumors

U. of Kentucky (NCAA) Unveils New Athletic Identity

TruColorno commentCollegeNCAAPANTONE Digital StandardsSoutheastern ConferenceU. of Kentucky
NCAA logo

The University of Kentucky unveiled a new set of logos, wordmarks and uniforms for all of its athletic programs. The new marks include a modified “UK” primary mark, along with a new “Wildcat” secondary mark, and uniform elements.

Official release:

  • UKAthletics.com
Tags :CollegeNCAAPANTONE Digital StandardsSoutheastern ConferenceU. of Kentucky

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TruColor

TruColor

As well as being the founder of TruColor (formerly ColorWerx and The Society for Sports Uniforms Research), I am also a database developer and run a software development and consulting business with my wife Amy. The company is called Ethx. I have been interested in logos and uniforms since the early '70s, and am especially interested in team colors, including color science. I have also been a professional musician for 40+ years as well, and received a Bachelor's degree in Music (jazz studies - performance and arranging emphasis) from North Texas State University (now the University of North Texas) in 1985.
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